The Sender installation guide

TheSender is a push notification service that allows you to launch in-browser pop-up messages. It is a great solution for publishers, affiliates, and agencies to improve user retention and the overall quality of traffic.

In this guide, we’ll show you how to register in theSender, set up your first campaign, and manage payouts.

How to sign up

To register in theSender, simply go to theSender website and click TEST NOW FOR FREE or SIGN UP. Enter your email – after successful registration, theSender functionality and its main page will be open for you.

Let’s look at it in more detail.

Dashboard capabilities

From the main page, you can go straight to the creation of new messages, or view statistics on already created campaigns and other account data. Here is the full list of features:

  1. The page with detailed statistics on subscribers and messages
  2. List of your sites
  3. List of your published posts
  4. Earnings and withdrawal information
  5. Create a new message
  6. Current date and total account balance
  7. Statistics on revenue and messages sent
  8. Let’s learn how to add your first site and send the first message.

Adding a website

To create your first campaign, you need to add websites where these ads will be displayed.

Go to the Sites tab and click Add a new site. Enter the name of the website. After that, click Add new ad placement.
In New ad placement, you choose the type of ad placement and give it a name. For Push ads, select Push. Monetization options are up to you, we’ll touch on it later in the guide. Click apply.
Next, you install the worker file on your site by clicking the Get service worker button. Allow the download -this file is needed for the system to detect your site.
After downloading, move the file to the root folder of your site via FTP or directly, as you like.
After installing the worker file, copy your HTML code and place it after thetags of your site.
Done! To make sure everything works, ask your manager to check that the installation is correct. Now your site will collect a database of subscribers, to whom you can send messages.

To start, we recommend that you install the code and collect the base about a week before you send your first message.

Creating a message

On the main page, click Send Message. You will see a menu for message creation.
To create your first message:

Enter a title for your message
Select to which site you want to send it
Select the message format – Instant Push or RSS feed
Add images to the message
Create a header and text for the message
Finalize the settings for the first message:
Here you can select the targeting for your audience by TTL (how long a message will stay in the notification panel, by the standard it’s two days or until the user reads it); Countries; Subscription Age – age of the subscriber (how many days he is subscribed to you); Device targeting – user’s device; Browser targeting – the browser the user uses.
Confirm that the message is of suitable quality for the mailing. Here you can send it immediately (Launch message) or save it as a template (Save as draft) to send it later.
Here you can use the quick menu navigation to check and change settings.
After making sure that you have made all the necessary settings confirm the launch. Your first message is now live!

In the statistics section, you can view information about your campaigns and filter them by the desired parameters.

You can see the number of requests, users subscribed and unsubscribed, overall number of impressions reached by your message. Also you can see the most important metrics of Conversion Rate (CR) and Click Per Mille (CPM), as well as overall profit generated by the message.

If you want to filter your messages, you can click Apply Filter and find the messages you want sorting them out by:

Date of publication
Ad Format
Monetization and withdrawal

When monetization is enabled, you will receive a daily income from advertising, which you will be able to withdraw in a preferred way.

In the History tab, you can view the info on the previously withdrawn funds. So how do you create this history?
Choose a withdrawal method that is convenient for you.
Fill in the required details
After making sure that the details are entered correctly – confirm the withdrawal method.
Done! Now you can receive funds you earned with ad campaigns.

If you have other questions

If you have any questions remaining about theSender setup or you want to learn more about it, feel free to contact your account manager or and we’ll answer them in no time.

We wish you successful advertising campaigns with theSender!